You may have noticed a weird name beginning to appear in the ingredients list of our face creams and other products. Just add the name to the search bar on front page and see the products with it in. i.e. Cetearyl Isononanoate. Wow what is it? Well, in the world of natural skincare, texture matters just as much as ingredients. A formulation can be packed with exquisite botanicals, but if it drags, pills, or feels heavy on the skin, the experience — and often the repeat purc